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ICA Marketing/Communications: Ms. Rosenstock

Beryl L. Rosenstock was recently named director of Marketing and Communications at the ICA. Ms. Rosenstock will be responsible for all museum publicity, including media, the ICA website and other publicity materials. She will also be responsible for developing marketing opportunities as well as forging and maintaining alliances within the Penn community and beyond.

"The ICA has a well-deserved reputation, and I intend to make sure that more and more people locally, regionally, nationally and even internationally are aware of its presence," Ms. Rosenstock said.

Ms. Rosenstock received her B.A. from Penn and studied at the graduate level in Journalism at Temple University. Prior to joining the ICA staff, she was a consultant for marketing and public relations; and was the marketing mirector, at the Atwater Kent Museum (1996-2000); public relations manager, at the National Museum of American Jewish History (1991-1996). Before that she was the public relations director, at the Historical Society of Pennsylvania; and editor, at the Philadelphia Museum of Art. She also held editorial positions at McGraw-Hill and Random House, both in New York.

She currently serves as a board member at the Trinity Center for Urban Life in Center City, Philadelphia

Almanac, Vol. 48, No. 8, October 16, 2001


October 16, 2001
Volume 48 Number8

The grand old Quad will have three new College Houses when renovations are complete next fall.
Getting around University City will be easier for pedestrians and motorists thanks to new signage.
A $6.7 million NIH grant has been awarded to the Institute for Medicine and Engineering.
President Rodin will receive the Beacon Award at the upcoming celebration of 125 Years of Women at Penn.
Professor Peter Stallybrass will receive the MLA's Lowell Prize for most outstanding literary or linguistic study.
La Casa Latina: the Center for Hispanic Excellence has a new director.
The ICA has a new director of marketing and communications.
A new Entrepreneur in Residence program gives students a chance to meet and mingle with experienced entrepreneurs.
Research in the social and behavioral sciences involving human subjects must be reviewed by Penn's Institutional Review Board.