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Alumni Affairs and Wharton Fund Restructuring

The Wharton School's Associate Dean for External Affairs, Steven Oliveira, recently announced the restructuring of two departments within the School's Division of External Affairs. As of August, Alumni Affairs and the Wharton Fund have been merged to form one new department--Alumni Affairs and Annual Giving. Mr. Oliveira appointed Leslie Arbuthnot, former director of the Wharton Fund, to head the new department. Before joining Wharton, Ms. Arbuthnot served in a number of leadership positions in alumni relations and annual giving at Tulane University.

The restructuring unites approximately 20 employees in the new department. Five additional staff will be added to work closely with alumni. Mr. Oliveira stated, "With a united group, we are better positioned to develop a culture of lifetime engagement and participation for all Wharton alumni. We have one of the largest business school alumni networks in the world. This organizational change is the first step in the process to become the best."

Along with increasing efficiency and consistency in alumni outreach, the goals of the new Alumni Affairs and Annual Giving Department include:

  • promoting greater class identification and class-based networks;
  • creating a stronger and more effective reunion program;
  • improving regional and global outreach through a strengthened alumni club network;
  • building alumni participation in the Wharton Fund;
  • increasing Web-based alumni outreach and communication;
  • developing new virtual and affinity-based alumni networks; and
  • building processes to capture and enhance alumni data.

The new structure will enable the staff to better assess methods of improving connectivity to alumni. "Our objectives here are long-term, not short-term," Mr. Oliveira stated. "We are fundamentally changing the way we relate to our alumni while also increasing the number of staff working with alumni in these areas."

For current and matriculating students, the new department will seek to promote a culture in which their relationship with Wharton is lifelong and the transition from student to alumnus is seamless. The new department also will begin to develop a new generation of volunteer leadership for the future of the School.

Almanac, Vol. 48, No. 6, October 2, 2001


October 2, 2001
Volume 48 Number 6

Dr. Lerman appointed associate director for Cancer Control and Population Science and director of the Tobacco Research program at the Leonard & Madlyn Abramson Family Cancer Research Institute
$2.1 million grant to introduce advanced security features into standard office PCs.
Dennis DeTurck, Srilata Gangulee and Alton Strange will serve the Colleges Houses this year.
The new director for public serves at the Library is Sandra Kerbel.
Wharton as appointed Steven Oliveira as associate dean for External Affairs.
UCD has announced it's new executive director.
Deadlines are announced for Pilot and Feasibility Grants, Trustees' Council Grants, Robert Bosch Fellowships and Luce Scholars Program
Year-end Council reports: Community Relations; Facilities; Personnel Benefits; Pluralism; Quality of Student Life; and Safety and Security.
A new Temporary Staffing Services has a new vendor; EHRS has Training for October and Annual Tuberculosis Screening is now available.
Steinhardt Hall, the new Hillel Center breaks ground.